Soon after galleries and exhibitions followed the artists. They in their turn encouraged bars and restaurants to open, serving the creatives and their admirers.

The Manhattan city authorities were overwhelmed by the sheer numbers of loft living artists but also excited about the regeneration possibilities. In the early 1970s the authorities created a new land use of Artists in Residence (AIR).

Then the boutiques opened and the slow rebirth of the cast-iron district was underway. Creative businesses and media companies were joined by young professionals who were in their turn joined by the new IT companies.

Today lofts in Tribeca and Soho (an area once known as "Hellís Hundred Acres"), sell for millions of dollars.

Since the early 1990s history has repeated itself in the UK, first in London and Manchester, with lofts now attracting new IT businesses and the service industries.

The loft movement is spreading throughout the post-industrial world. Loft living has - hand in hand with the re-emergence of Modernism - become enormously influential in mainstream lifestyle and interior design trends. And the movement is now heading to smaller towns and rural areas.
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